Download Ask PDF Book by Ryan Levesque . Soft Copy of Book Ask author Ryan Levesque completely free.
Reviews of : Ask by Ryan Levesque PDF Book
Inside this Book – Let me ask you a question. If you were to Google “How many ads are we exposed to daily?” what do you think is the answer? Take a guess. I was curious myself, so I searched and found that, according to CBS News, “We’ve gone from being exposed to about 500 ads a day back in the 1970’s to as many as 5,000 a day today.” 1 That was in 2006. Now that number may or may not be true, but I think we can all agree we’re being bombarded with more advertising and marketing messages than ever before. And if we didn’t tune them out, we wouldn’t be able to function. But, for some reason, in all this cacophony, marketers still seem to think if they can stand on their tippy toes, and scream loudly enough (metaphorically speaking), even strategically, they can get the attention of customers. What I’m going to tell you is how, with a quiet, almost hushed voice, you can break through that cacophony and communicate with customers so they feel like you’re talking to them and not at them. And you can get them to (willingly) tell you what they want to buy, and more importantly, what they want to buy from you. But, as you’ll discover in a moment, to get an accurate answer to this question—it’s not something you can ask directly. In other words, you cannot directly ask what people want. It takes a somewhat counterintuitive approach that, when done right, can be wickedly effective.
Inside this book –Ask PDF Book by Ryan Levesque – But the new definition of “survey” is all about engagement and empowerment for both the marketer and customer. It’s not just one-sided anymore. That’s why this formula is so powerful and why, when the type of surveys you’re about to discover are positioned properly, people are actually very motivated to take them. The secret? It’s all about appealing to people’s sense of self-discovery and curiosity—which is something we’ll be talking about in Part Two of the book. The Ask Formula is a series of surveys (or questions) designed to determine what a customer wants, along with customized sales language based on those answers to get that customer to buy. Think of it like a funnel. A funnel is a tube or pipe that is wide at the top and narrow at the bottom, used for guiding liquid or powder into a small opening. A survey (or question) funnel operates the same way. You start by asking big wide questions at first, and then those questions narrow, and narrow more, as you ask your customers simple, more precise questions about their situation—until you have enough information to speak to their specific wants, needs, and desires.
Ask by Ryan Levesque PDF : eBook Information
- Full Book Name – Ask
- Author of this Book – Ryan Levesque
- Language – English
- Book Genre – Non-Fiction, Business
- Download Format – PDF
- Size – 1.7 MB
- eBook Pages – 180
- Price – Free